The reasearch paper about Apple INC Coursework Example | Topics and Well Written Essays - 2750 words

The reasearch paper most apple INC - Coursework ExampleThe overall external environment and other strategic factors become important to sh be in order to lengthen the stay of each organization in a particular symbolize of its life cycle. Apple Inc is one of the largest growing companies in the world which has been able to withstand much of economic downturn. Over the period of time, it has revolutionized many industries and changed the very fundamentals of doing business in consumer electronics market. Duly supported by the visionary leadership of its late CEO Steve Jobs, Apple has become a new force in consumer electronics industry while dominating handheld music devices, smartphones, tablet PCs and other consumer electronics items. This report will be basisd upon Apple Inc, what advantages and disadvantages it has enjoyed during its addition phase and how it can deal with its external environment for maintaining its sustainable suppuration and growth achieved during last f ew years. Apple Inc- A general Introduction Apple Inc was incorporated as Apple Computers Inc is a global organization engaged in the manufacturing, development and marketing of consumer electronics items. It also produces consumer software product and commercial servers which are used for storage as well as for other associated purposes. Apples range of core products however, is based upon a portfolio of consumer electronics items and is most importantly I.T. oriented. Its flagship products include IPod, IPhone, Ipad as well as Mac laptops. (Levy, 2008) The IPod comes in different models and shapes and is used as an MP3 music player. It can be used to memory board and play music as well as movies. IPod is also connected with Apples music store with the name of ITunes where users can directly download the music and listen the same immediately on their IPods. It was also one of the main products launched by Apple which it started its journey towards hyper growth it achieved during t he recent past. IPhone is a smartphone whereas IPads are tablet computers and are considered as the leading products of Apple Inc now. Advantages & Disadvantages of Growth The recent growth observed by Apple has brought in different advantages and disadvantages to its business. Over the recent past, following advantages and disadvantages have been enjoyed by Apple Inc repayable to its growth A Dedicated base of Consumers Apples growth has provided it a devote base of consumers which are more loyal to it than any other brand offering similar products. Recent growth of the firm has actually provided Apple a loyal group of users who value its brand and remain stuck with what is offered by Apple. It has been able to sell over 1 million IPhones over 300 million of IPods have been sell whereas Ipad is also a hot selling product. These figures suggest that Apples growth has offered it a dedicated base of consumers who are willing to buy different product ranges offered by Apple. Technolo gy and Customer lock-in Apples growth is often attributed to its ability to design aesthetically good products duly supported by excellent engineering and designs. As Apple grew in its size, it has been able to tap into far superior technology which is not used by other competitors. It has been able to design products which are considered technologically superior with long-lived useful lives and are considered as more durable. This aspect of its business therefore has helped Apple to lock in its customers as users